Audience Analyst
Influencer Expert
Compliance Checker
Competitor Scout
Data Driven Strategist
Dashboard Builder

BRIANN: THE
INFLUENCER EXPERT

Identify and evaluate healthcare influencers across all stakeholder groups, 20x faster.

DOL mapping that used to take hours per influencer now takes seconds, to the same professional standard. BRIANN tracks HCP posting across social media, analyses content, expertise, and engagement, and maps Digital Opinion Leaders, patient advocates, and organisations by therapeutic area. It doesn't just count followers. It evaluates who is genuinely shaping the conversation in your treatment area. Your dedicated Buzz Radar pharmaceutical expert works alongside BRIANN, verifying the outputs and ensuring the influence rankings reflect real-world clinical credibility, not just social metrics.

WATCH THE 3-MINUTE DEMO

WHAT THE INFLUENCER EXPERT DOES

DOL, patient advocate, and organisation mapping by therapeutic area

BRIANN scans across platforms and stakeholder types to build a structured map of digital influence in your treatment area. Not just HCPs. Patient advocates and organisations that shape the conversation are included too. The influencer lists are based on performance data, not guesswork.

Content, expertise, and engagement analysis for influence ranking

Follower counts don't tell you much. BRIANN evaluates what people are actually posting, how their audience responds, and whether their expertise aligns with your therapeutic focus. That gives you a ranking you can trust, because it was built from the ground up for pharmaceutical stakeholder analysis.

Data-backed partnership decisions

Stop selecting influencer partners based on name recognition. BRIANN provides the evidence you need to justify partnership decisions internally and choose collaborators who will genuinely move the needle. If you're ever unhappy with an output, flag it with one click and your expert in the loop will review and improve it.

20x increase in speed of Digital Opinion Leader identification, verification and mapping.