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Unlock the power of
Data-Driven Insights


   

Your Complete Audience
Intelligence Suite

The ViiV Digital Listening Platform is a comprehensive, tailored audience insights solution that empowers you to understand and predict the HIV/AIDS online audience. While competitors catch up on today's insights, we're already mapping tomorrow's conversations.

The DLP transforms online social media conversations and data into strategic advantage, enabling your team to make data-backed decisions that stay ahead of the curve.

What can the DLP help you with?

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PLHIV Community Insights

Helping you explore and understand patient community conversations and needs.

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Digital Opinion Leader Mapping

Identify, validate and gain insight from all the HCP and PAG digital opinion leaders.

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Crisis Detection & Response

Real-time monitoring and alert system for potential reputation issues and emerging crises.

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Trend & Predictive Analysis

AI-powered forecasting of HIV/AIDS conversation trends and emerging topics before they peak.

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HCP Audience Intelligence

Deep insights into healthcare provider behaviours, preferences, and engagement patterns.

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Competitive Intelligence

Monitor competitor activities and market positioning.

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Campaign Performance

Track and optimise any campaign and understand its effectiveness in real-time.

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Real-Time Dashboard

Tracking social news and search across the HIV/AIDS conversation, ViiV and its competitors.