Use Case: Customer Service

Buzz Radar was recently installed at a South East Asia Telco company who struggled manage customer support in real-time, understand their customers, their concerns and reducing the number of user complaints and minimising service downtime were critical KPIs for our client.

They realised that customers were often the first people noticing faults in the product and expressing their feelings on social media. There was an imminent need for those data-driven social insights to be delivered to the relevant departments fast, to be easy to understand and to be effortlessly accessible to a wider audience in the organisation.