Finding the Pace: Day 3 of Cannes Lions

At a glance Dive into day 3 of Cannes Lions: 60k mentions, surprising tweets, and big names like Ogilvy, Unilever, and Kim Kardashian West dominating the conversation. Stay tuned for more!

Hitting its stride, the third day of Cannes Lions didn't slow down one bit. With over 60,000 mentions and 6,431 photos, the third day had plenty of buzz around plenty of topics. The peak hit at 7pm, with a lot of chatter around *that* tweet from the wee hours of the morning. The story around the two lovers emerged later, but it definitely piqued plenty of attendees' curiousity. Keeping the status quo, Ogilvy stayed in charge of the conversation, owning 48% of it. Twitter and Google both rounded out in second place with 10% each. Cannes proved style and substance matter, with Unilever's Keith Weed garnering 28% of the speaker convo, followed by none other than Ms. Kim Kardashian West at 17% and Kenneth Branagh at 8%. They'll be plenty more data coming as the week winds down, but that doesn't mean the stories stop. Stay posted as we release more data from the Festival of Creativity.

Nicky Yates Published on June 25, 2015 2:39 pm

Frequently Asked QuestionsFAQs

How many social media mentions did Cannes Lions get on day 3?

Day 3 of Cannes Lions generated over 60,000 mentions across social media platforms. The peak activity occurred at 7pm with significant chatter around a controversial tweet from earlier that morning.

Which companies dominated the Cannes Lions conversation?

Ogilvy led the conversation with 48% share, while Twitter and Google tied for second place with 10% each. These agencies and tech companies consistently generate the most buzz during the advertising festival.

What speakers got the most attention at Cannes Lions 2024?

Unilever's Keith Weed captured 28% of speaker-related conversations, followed by Kim Kardashian West at 17% and Kenneth Branagh at 8%. The mix of business leaders and celebrities reflects Cannes Lions' broad appeal.

What was the controversial tweet at Cannes Lions about?

A tweet posted in the early morning hours sparked significant discussion throughout day 3, peaking at 7pm. The post involved a story about two lovers that emerged later and generated curiosity among festival attendees.